Its Me!

In my shoes

Starting a company!

I have an idea that can make retail giants gain lakhs of customers, if they will be the first one to implement it. Now the problem is: It’s just an idea. How do I market the idea. How do I make sure that it’s not stolen. Can anyone help me with this? Whom do I pitch it to?

Thanks
Sam

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March 17, 2009 - Posted by | MaRkEtInG

1 Comment »

  1. Pitch it to a patent lawyer. There you can apply for a patent on an idea that is loosely written and broad so that it cannot be stolen, a patent lawyer will also be able to do a search to see if such a patent/product/idea already exists.

    You’re next logical step would be to pitch the idea to those who will buy it, in your case ‘retail giants’. Be sure to have an agreement made up that both parties sign that says the information discussed in the meeting is your property, etc. and they cannot use it without your permission.

    Comment by ThatGuySteve | March 17, 2009 | Reply


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